Get found, get called, get booked. Marketing and AI automation for US contractors.
Missed calls are missed jobs. Work Up Close makes sure homeowners find you on Google, Maps and ChatGPT, every call and quote request gets a fast answer, and past customers come back.
The work is great. The jobs still slip away.
- You're on a ladder when the phone rings. The homeowner calls the next contractor.
- Quote requests sit for a day. By then they've hired someone else.
- A homeowner asks ChatGPT for a good contractor nearby, and your name isn't in the answer.
- You have great reviews on Thumbtack or Yelp, but your website doesn't show them.
- Past customers would hire you again, but nobody reminds them you exist.
What Work Up Close does for contractors
We start with the leak that costs you the most jobs.
Show up in local search and AI answers
Google Business Profile, Maps, your reviews and your site set up so that you show up when homeowners search, and when they ask ChatGPT or Google's AI who to hire.
No more missed calls and cold quotes
Missed-call text-back, instant replies to quote requests, and an AI receptionist where it fits. Every lead gets an answer in minutes, not tomorrow.
A website that sells with your reviews
Your best reviews, your license, your photos and one clear call button. A site built to turn a visitor into a phone call.
Bring past customers back
Seasonal reminders, maintenance check-ins and review requests that go out on their own, so past jobs turn into new ones.
What do missed leads cost you?
Move the sliders to match your business.
in jobs lost per month
An estimate from your own numbers: missed leads × share that would hire you × average job value. Not a promise of results.
Sample projects for contractors
Demos of the work, built to show what it looks like in practice. Not client results.
Photo-to-scope intake for a roofing company
Homeowners send three photos of the problem. An AI assistant asks the follow-up questions a roofer would ask, and the owner gets a ready job brief with a rough scope before driving out.
Review-led website for a remodeler
A one-page site built around the best reviews, the license and project photos, with a call button on every screen.
Past-customer comeback for an HVAC company
Seasonal check-in messages to past customers with a link to book a tune-up, and a review request after each visit.
Is Work Up Close a good fit for you?
A good fit
- US contractors and home service businesses, solo to about 50 people
- You get leads from Google, Thumbtack, Yelp, Angi or referrals
- You miss calls or quotes because you're on the job
- You want more repeat and referral work
Not a fit
- You're already booked out for a year and turning work away
- You want a guaranteed #1 ranking
- You want a big agency retainer
Questions contractors ask
Do I need a new website?
Not always. Sometimes the fastest win is answering leads faster or fixing your Google profile. If your site is losing calls, I'll show you why before suggesting a new one.
Do you replace Thumbtack, Angi or Yelp?
No. Keep the lead sources that work. The goal is to win more of the leads you already pay for, and to get more that don't cost a fee.
Will an AI answering my phone put customers off?
Only if it's done badly. Often a text-back in under a minute is enough. If we use an AI receptionist, you hear it and approve it before any customer does.
I'm on job sites all day. How much of my time does this take?
One short call for the review and quick check-ins during a pilot. I handle the setup.
Can you guarantee more jobs?
No one can honestly guarantee that. A pilot has a clear target, like answer time or booked estimates, and we measure it together.
Find out where your jobs are slipping away.
The lead review is free and takes one short call.